Travel Trade Associations

As one of Iceland's leading tour operators, Gray Line Iceland is a proud member of the following Travel Trade Associations.

Gray Line Worldwide

Gray Line Worldwide is widely recognized as the world's leader in sightseeing tours, ground transportation, charter services, airport transfers, and convention services. Founded in 1910, Gray Line has grown into the most well-known consumer brand in sightseeing tours with thousands of tours and experiences in more than 700 locations, spanning six continents.



Run by the Icelandic Tourist Board which has led the project in close cooperation with The Icelandic Travel Industry Association, Innovation Centre Iceland and the Icelandic Tourism Association. The aim of VAKINN is to strengthen quality and safety within the Icelandic tourist industry through guidance and support and, in addition, build up the social responsibility of tourist service providers.